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Home Projects Love and Joy: The Legacy of Chiung Yao
Love and Joy: The Legacy of Chiung Yao Poster
Synopsis

Centered on the over 70 published works of Ms. Chiung Yao — encompassing more than a hundred full-length novels, novellas, and short stories — as well as her film and television productions, this initiative launches a new creative renaissance for the most iconic romantic literary IP in the Chinese-speaking world. Love & Joy: The Splendor of Chiung Yao is co-developed by Yi Ren Media and Ai Meng You, blending stage plays, film festival events, exhibitions, concerts, and cultural creative products to reinterpret the spirit and cinematic language of Chinese-language romance stories. With "Love & Joy" as its core value, the project aims to resonate across generations. Adaptations for film and television are also under consideration as part of this renaissance plan. The premium short drama Princess Pearl has already completed filming and is set to premiere online in November.

Director: Qiong Yao

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